Episode 135: How To Take BIG Risks w/ Beatrice Feliu Espada

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How much do you believe in your vision? How much would you RISK to make sure the dream comes alive? We chat with Beatrice Feliu Espada – co-founder of The Honey Pot – a feminine care company born out of her need to naturally heal herself. When Beatrice faced a chronic bout of bacterial vaginitis, she became a woman on a mission, searching for natural remedies to help prevent these unruly infections. Beatrice created The Honey Pot Feminine Wash – her very own natural healing aid.

Beatrice talks about how she wasn’t afraid to make strategic moves – even when there were doubters who didn’t believe in the brand’s longevity. Because of that belief, Beatrice was able to build a loyal following and audience, get the brand into Whole Foods and later nationwide Target Stores – one of her biggest accomplishments to date. Beatrice shares her #dreamdriving journey – from the pharmacy to retail consumer goods specialist- and her advice for other dream drivers not afraid to GOAL BIG and RISK EVEN BIGGER

Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive. Enjoy!

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ON THIS EPISODE WE DISCUSS:
– Beatrice’s early life
– Working as a pharmacy technician & later transitioning into the retail industry
– Launching Honey Pot feminine wash
– Prioritizing feminine hygiene
– Leveraging a huge market success for future marketing
– Believing in your brand and product when others don’t
– How Beatrice got her products in Target
– How to FINANCE your dreams – how she found the money
– The recipe for great PR
– The best thing that ever happened to Beatrice as an entrepreneur
– Finding balance in your personal life
– The power of FOCUS
– Tips for running an online business

BEATRICE’S KEYS TO SUCCESS:
1. Really good idea
2. Grit
3. Don’t give up

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“There’s nothing to it but to do it.”

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“Sometimes you have to take a loss in order to see a win.”

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“Be willing to take BIG risks.”

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“Don’t raise money unless you have a reason.”

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“You cannot be all things.”